Alerts & Recommendations

Intelligent Product Alerts and Recommendations

Once the AI Operations Assistant is enabled for your account, alerts will be updated daily and appear under the To-Do list in the Alert & Recommendations component of the Operations Assistant page.

Below is an overview of the of the available alert types, along with their default timeframes, frequencies & thresholds that trigger them.

AI Operations Assistant

Alert Type	Timeframe	Threshold	Frequency	More Details & Recommendations
Account Health Risk	Day-to-day for specific Seller Central Account & Marketplace	At Risk, Critical or Deactivated Status	Daily	Common reasons for suspension include issues with product listing quality, customer complaints, and policy violations related to shipping and handling. Address specific violations and request a review of the account from Amazon's seller support.
Advertising Cost of Sales (ACoS) Increase	2-week comparison: past 14 days compared to 14 days before	Any increase in ACoS	Daily	Check Ad Conversion Rate, Cost per Click, and Revenue per Click before optimizing ad campaigns.
Advertising Spend Drop	Week-on-week rolling 7-day comparison	Spend drops to 0	Daily	Investigate payment method issues, ad disapprovals, and changes in advertising campaign settings.
Bestseller Rank (BSR) Drop	Day-to-day drop for a specific category on a specific marketplace	Any drop in BSR	Daily	Review competition in the category, check listing accuracy, ensure high-quality images, review pricing, and optimize for keywords.
Buy-Box Rate Drop	Day-to-day for a specific Amazon marketplace	Any drop in Buy-Box Rate	Daily	Check listing accuracy, monitor competition, ensure competitive pricing, consider offering promotions or discounts, and improve shipping speed and delivery options.
Category Benchmark Alert: Conversion Rate	Daily comparison of a product's conversion rate (= Unit Session Percentage on Amazon) with the conversion rate of its product category (main and sub category depending on availability)	When the product conversion rate is at least 10% lower than the category conversion rate benchmark	Daily	The category benchmarks are calculated across thousands of products and made available for main and sub-categories where available. The conversion rate calculation is made up of the unit session percentage, the closest available proxy on Amazon to traditional conversion rate calculations.
Conversion Rate Drop	Week-on-week rolling 7-day comparison.	A conversion rate drop of more than 10%, where Conversion Rate = Unit Session Percentage (the Amazon equivalent of classic ecommerce conversion rate)	Daily	Review product listing accuracy, ensure high-quality images, monitor competition, ensure competitive pricing, optimize for keywords, and improve packaging and shipping speed.
Inactive Product Listing	Day-to-day for a specific marketplace	Active one day, inactive the next day	Daily	Check Seller Central for notifications from Amazon, review the product in line with Amazon policies, and check the Autopilot Inventory Page for an overview.
Low SKU Profit Margin	Last 8 weeks	Below 5%	Daily	Review costs, review product listings for accuracy, ensure high-quality images, optimize for keywords, consider diversifying the product line or expanding into new marketplaces.
Low-Stock Inventory	Based on the latest Amazon FBA data	Estimated days of supply are less than the lead time	Daily	Check estimated days of supply remaining, minimum quantity that should be reordered, and maximum shipping date.
Pricing Health	Day-to-day for a specific marketplace	Same product available at a lower price on Amazon	Daily	Review pricing strategy and consider lowering the price.
Product Listing Health	Based on the latest product listing data	Listing Strength Score is 5 or lower	Daily	The product listing strength score is a score out of 10, based on factors such as space and keyword utilization across the listing Title, Bullet Points, Description and Search Terms (Backend)
Product Rating Drop	Day-to-day for a specific marketplace	Any drop in Product Rating	Daily	Review customer feedback for common complaints, review supplier choice and manufacturing process for product quality complaints, respond to customer reviews, and encourage positive reviews.
Zero Advertising Spend	Last 8 weeks	Spend is 0	Daily	Investigate payment method issues, ad disapprovals, and changes in advertising campaign settings.
Autopilot Account Disconnected	Day-to-day for a specific seller central account	Seller central Autopilot authentication was revoked	Daily	Re-authenticate relevant account via Autopilot settings page.